5 Keys To Success
1. Beacham & Company, REALTORS®
Beacham & Company, REALTORS® is an independent, locally-owned, full service residential real estate brokerage firm that specializes in Atlanta luxury real estate. The firm was founded in 2006 by one of Atlanta real estate’s most celebrated agents of the previous two decades. The founder’s mission was to create an image and a brand that redefined the way Atlanta real estate was sold in an age where real estate franchising and cookie-cutter approaches prevailed.
From the finest listing brochures to the most in-depth, informative market updates in Atlanta, our award-winning marketing has garnered numerous accolades. Our semi-annual publication, The Beacham Series, is the pillar of our marketing efforts and the ultimate showcase for an all-consuming passion of our firm – photography. Beacham understands that photography is the most critical marketing component in selling a home and employs two full-time, professional photographers to shoot every listing regardless of price.
Since its inception, the firm’s techniques have been often emulated but Beacham remains one of the top selling offices in Atlanta and routinely outperforms offices with three and four times as many agents. With an eye for remaining a boutique firm in the eyes of these larger companies, Beacham carefully selects agents for its sales team who have the highest standards of ethical integrity and professionalism, along with a commitment to excellence. The results speak for themselves – our agents sell more real estate by dollar volume sold than any other firm.
2. The Morris Raney Team
Top Sales Team 2016
Top 5% Team City-Wide - Atlanta Realtors Association
#3 Team Company Wide - Beacham & Company, REALTORS®
Over 75 homes sold totaling over 35 million
Top Sales Team 2015
Over 70 homes sold totaling over 28 million
Top Sales Team 2014
Top 5% Small Team - Atlanta Board of Realtors
Over 50 homes sold totaling over 24 million
My passion for marketing makes selling your home easy. With a strong background in marketing and advertising, I am able to promote your home’s key features to a specific target market to optimize showings and a top dollar sale. My knowledge and experience with social media platforms and advertising campaigns can take your listing to the next level. I will walk you through a step-by-step of our marketing strategy and provide analytics of our success.
Content is key when selling luxury properties. The magazine quality photography we offer stands out against the competition. These photos will be the first impression for agents on FMLS and buyers on marketing platforms - so let’s make sure it’s love at first sight! I will also create a unique website highlighting your home’s features, so more eyes will be specifically focused on your listing.
My network of agents through my team, company, and city-wide provides leads for potential buyers and countless opportunities for success. For open houses and caravans, I always send personal invitations to agents which ultimately attracts more foot traffic. By staying connected with other agents, clients, and potential customers, you will reap the benefits by word-of-mouth marketing and higher interest from all parties. The experience of others is also invaluable when seeking recommendations for home stagers, lenders, contractors, and more.
My proactive approach to listing a home means the work is not finished until you are satisfied. I am dedicated to exceptional service, going above and beyond expectations to sell your home. From my recommendations to reach top dollar to an expansive marketing strategy, I am always actively working to provide top service. I follow up with agents immediately after every showing to obtain feedback and make adjustments to our plan as necessary. I will communicate with you every step of the way through negotiations and ultimately to a successful closing.